Sports Analytics


The commercialisation of data and analytics

Opta collects, packages and distributes information on around 60,000 fixtures every year, from over 30 different sports in around 70 countries. We will look at some examples of the depth of this data and how it can be commercialised – from a live feed to an OptaJoe tweet – and cover some of the challenges of managing and validating such large and evolving data. Finally, we will also discuss the growing role of sports analytics and their use in the media and professional markets.

Using Sports Analytics to drive fan engagement

Matin Jouzdani, a mathematician turned business consultant, leads IBM's growing sports analytics practice in the UK. During his talk, Matin will introduce the experience and technology that has led to IBM entering the field of Sports Analytics and why he believes it is of growing importance to so many stakeholders in sport. He will demonstrate, through recent IBM projects in Football, Rugby and Tennis, how combing social media analysis, real-time statistical insight, and second screen technology can deliver a new capability that drives fan engagement, enhances the experience and create a new standard in how sports matches are analysed.

Meeting organised by the Statistics in Sport Section.

The meeting will be preceded by the Annual General Meeting of the Section.

There is no charge for attendance but please register by email.

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Published features on are checked for statistical accuracy by a panel from the European Network for Business and Industrial Statistics (ENBIS)   to whom Wiley and express their gratitude. This panel are: Ron Kenett, David Steinberg, Shirley Coleman, Irena Ograjenšek, Fabrizio Ruggeri, Rainer Göb, Philippe Castagliola, Xavier Tort-Martorell, Bart De Ketelaere, Antonio Pievatolo, Martina Vandebroek and Lance Mitchell.